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Will IATA Survive? A couple of years ago that would have been a ludicrous question, but there are worrying
signs that IATA’s best years may be well and truly behind it. As is usually the case,
this is due to a perfect storm of circumstances, some of which IATA seems to be oblivious
to and others that it is willfully ignoring. Here are five things that could collectively
spell the end for IATA. (More)
- Peak Airline-A Thought Experiment. Thought experiment: the reason the aviation industry is slow to act on 4-Dimensional
Trajectory Management (4DTM) is that there's a widespread but unspoken acknowledgement
that covid hastened the passing of "peak airline" and if it'll take 10 years to implement,
it'll be a waste of resources. It’s best to turtle instead and keep all you can during
the inevitable winding down and replacement of the industry. (More)
Existential Threats Continue Post Covid. It's not over. Some might be wishfully thinking that COVID is beginning to recede.
But sticking one's head up out of the gopher hole and you'll see the dark clouds behind
the fleeting glimpses of sunshine. COVID was the catalyst, but the structure of our
industry will be the drag on the recovery as the environment, balance sheet repair,
and AAVs conspire to totally reset the foundations.
In Pursuit of a Unified Industry. Covid-19 has devastated the airline industry, but it’s also provided it with a unique
opportunity. Every airline on the planet needs to consider its strategic survival
at the same time. Such a condition has never happened before, and many would hope
it never happens again. The commentariat keeps telling us that a more robust and modern
industry will take collaboration. Great words, but how serious are we all, and what
needs to be done? Especially when the NEW IATA DG tells us all on a recent CAPA webinar
that everyone is happy with the way things are.